Wednesday, October 26, 2011

6 Tips for a Successful Open House for Your Evanston Home!

Selling your home this fall in Evanston may seem daunting as the current market is leaning in the favor of buyers.  However, selling your home is not impossible!  Our team of Prudential Rubloff Evanston Real Estate agents on our Shoreline Property Advisors team have helped many sellers navigate their way through the home selling process in a timely and efficient manner and their efforts have been met with the greatest success!
As a seller, your first step is to find a trusted Evanston Real Estate agent as they will be your greatest resource and advocate for getting the return on investment you’re hoping for.  However, we understand that sellers also want to play a role in selling their home and we are often asked what are some of the best ways they can help “sell” their home.
Besides making sure your Evanston home is in top condition and move-in ready, the open house can be a vital factor in getting your home sold.  Buyers want to see the home in person so they can get a better sense of the home and how they would fit in the home.  Having a stellar open house can make a great impression on buyers and will help make your home even more desirable.  Below are six key things you can do to ensure a successful open house!
1. First Impressions- Believe it or not, a nice doormat or attractive porch can really set the tone for the entire open house. If there’s an old doormat, chipped paint or nothing special about the entrance to your home, buyers may feel that you don’t really care. A welcoming setting from the start will instantly let buyers know that your home is cared for and that each area of your home is well-maintained.
2. Make it Generic- It’s great to make your home personal; however your pictures, children’s art or your “to do” list on the refrigerator can be a large distraction to potential buyers. They need to be able to envision themselves in your home, so putting away those personal items will help buyers picture their life in your Evanston home.
3. Clear Counters- Look at your kitchen or bathroom counters from a outsiders viewpoint. Do you have too many appliances cluttering your kitchen counter? Clearing this space will give the appearance of more room for cooking or their own storage. If your bathroom counters are filled with perfumes, toothbrush holders, etc… take time to put them in cabinets or drawers so buyers can see the actual size of the space.
4. Set the Table- This may not seem necessary, but having your dining room table set with nice place settings add a touch of class and can help the Evanston buyer envision hosting their own dinner parties.
5. Get to the Heart- The best way to appeal to the buyers’ heart is through offering something special when they walk in the door. Whether you bake fresh cookies, have coffee or hot chocolate for them on your counter, these added touches will set your home apart. Lighting a mildly scented candle and having your home appropriately heated for the day’s weather can make your home instantly feel comfortable to the Evanston buyer.  
6. Don’t Stick Around- While it may be tempting to want to hear what the potential buyers have to say, it can be awkward when the seller is present. They will feel that they can’t openly express their thoughts to the agent and will not feel as comfortable when looking throughout the home. Even if you take a walk through the neighborhood, being away from the home during an open house can make all the difference.
If your Evanston home is already listed on the Evanston Real Estate market, we hope these tips will help your next open house be your last!  
Still considering selling your Evanston home this fall?  Feel free to contact us!  We’d enjoy the opportunity to answer any questions you have about the Evanston Real Estate market and to help you get your Evanston home sold!


Shoreline Property Advisors
@ Prudential Rubloff

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